Aging Delay?

Surviving Google’s Aging Delay

When this site was just knee-high to a grasshopper and pulling in two (sometimes even three) dozen readers a day, I signed up for the AddMe free search engine submission. Don’t know if it helped or not, but I eventually did register on the search engines and MO has grown temendously.

This issue of their newsletter deals with the theory that Google requires inbound links to “mature” for a certain period of time before they’re counted:

My own theory is that newly acquired inbound links are placed on a ‘probationary’ status until they’ve ‘matured’ before they’re considered. For example, a new and relevant inbound PR 6 link would not be given the same weight or consideration as a ‘grandfathered’ PR 6 link until the aging delay expired.

By placing newly acquired links on a probationary period and delaying the ranking of newer sites Google has effectively offset the instant free ride to the top of their SERPs. Purchasing volumes of brokered links to that end is now a moot point. After all, your site will still be delayed regardless of the amount of links you purchase and you won’t see any return on investment (ROI) for at least 6 – 8 months.

Take THAT, spammers.

Interesting. Don’t know if it’s true, of course. But interesting.